Thursday, June 13th
2024 Fruit Basket Company Reviews
Edible Arrangements
- Hundreds of fruit arrangements to choose from
- Options can include extras like stuffed animals, cookies, chocolates and more
- Prices range from $14.99 to $1,999.99
- Order online and then choose in-store pickup, local delivery or shipping via FedEx (depending on the recipient's zip code)
Edible Arrangements - sometimes shortened to just "Edible" (but not to be confused with "edibles" !) - is best known for its "bouquets" of cut fruit. They're not fruit baskets per se, but they're a fantastic way to send someone fruit that they don't have to chop up or peel to enjoy.
Order online, then choose your preferred delivery type
Edible Arrangements has more than 1,200 retail locations throughout the US, so sometimes your gifts will have the option of being picked up locally and then delivered by you at your convenience (free) or through a delivery service like DoorDash or FedEx (for a fee). Either way, you still place your order online and then select which type of delivery you prefer.
Recipient's location affects your options
When you first visit the Edible Arrangements site, you'll be asked to enter the zip code and the date you want your gift to be ready. Some choices are only available for pickup at a brick-and-mortar location and not for delivery, and either way your recipient's location will impact the inventory. For example, when looking for the lowest-priced gift option, we got a $14.99 "Dipped Feast" (with chocolate-dipped apple slices, strawberries, and some solid chocolates) for a Florida zip code that wasn't available when we switched the delivery/pick-up address to Wisconsin - even though both places had an Edible Arrangements store nearby.
How about a Chocolate Spectacular for your big event?
Speaking of gift options and prices, this store has the most extravagant arrangement out of all the fruit basket companies we reviewed. Check out the Incredible Edibles Chocolate Spectacular (at a "bargain" price of just a penny under $2,000). This delicious monstrosity is hand-crafted at the event venue you specify because it serves over 200 people and stands more than three feet tall. This arrangement has cantaloupe wedges and balls, white and semisweet chocolate-dipped bananas/pineapple daisies/pineapple stars, honeydew wedges, orange wedges, strawberries, semisweet chocolate dipped apple wedges and strawberries with white swizzle, and white chocolate dipped strawberries with semisweet swizzle (wow!). You'll need to order it at least 48 hours in advance. Believe it or not, there were 21 reviews for this product, all giving it a flawless five-star rating.
Feel free to add on
Once you've selected the fruit basket or other gift arrangement you'd like to send, you'll see options in the checkout process for upgrading your order. You could add chocolate to the strawberries in your package, include a bouquet of flowers (with or without a vase), send a plushie (with choices of a unicorn, llama, bear or penguin at the time of our review), and quite a few other extras.
Lots of details in the checkout process
There's a lot you can do in the rest of the checkout. If there are any special instructions for the delivery, like landmarks to spot or entry info for gated communities, enter that here. You can also specify the occasion and add a complimentary gift message or spend $6.99 to upgrade to a personalized greeting card. On the final checkout page, you'll see which location will be making your fruit arrangement if it's not coming by FedEx; if there is more than one that serves the delivery area, you may be able to select the one you prefer.
Discounts have some fine print
Would you like a 15% discount? There was a pop-up when we visited the site most recently - but watch out for the fine print, because our offer said it was only valid for an online order with in-person pick-up, not delivery.
Your satisfaction absolutely depends on your local store
The reputation of this company really varies. The Better Business Bureau gives them an "F" rating - for failing to respond to the three complaints that had been filed there. For a company with more than a thousand retail sites, that's not even worth worrying about. Because most orders are going to be fulfilled by a local store (either for you to pick up or to have delivered from a store close to your recipient), your results will depend on that specific franchise. And that definitely impacts customers' experiences. In one place, we found over 1,200 reviews with an average of 4.2 out of 5 stars: most people had great things to say, with just a small number who received lackluster arrangements and got an equally disappointing response from EA's customer service team. In other places, it was almost the exact opposite: most people giving the company just one star out of five.
Happiness is not exactly guaranteed
You would think that Edible Arrangements' "Certified Happiness" commitment would give customers some recourse if their orders aren't 100% amazing (let alone the reviews we read about melted chocolates, moldy strawberries, or broken flower stems being delivered). But, their policy doesn't come out and state what they'll do to keep you happy and what the requirements are for getting some kind of "fix" like a refund or replacement. Again, you may be at the mercy of the local store - and that may or may not work in your favor.
Plenty of room for improvement
Edible Arrangements is saved from earning a below-average rating because of their multiple locations around the country: it may be your only choice for a fruit arrangement you can order and pick up today for that special occasion you forgot. In every other way, though, we were disappointed with what we saw here. A company this large should have an easier time of keeping their customers happy, and that just doesn't appear to be the case. If you're not in a rush, you may want to explore your other options for fruit
